As part of our “meet the team” series, we’re chatting with Lydia Hoey, Matchmaking Director at Maclynn in London. With over a decade of experience in the dating industry, including ten years as a dedicated matchmaker, Lydia brings a wealth of expertise to her role. Having grown up across different countries, she offers a truly global perspective on love and relationships, with a deep appreciation for diverse cultures and the universal pursuit of connection. Known for her empathetic nature and romantic spirit, Lydia works closely with clients in the UK and internationally, crafting bespoke matches that reflect their unique values and aspirations.
How did you get into matchmaking?
Around 2013 I set up a dinner dating company called Table 8 in London and was invited to the UK Dating Awards where I sat next to a Matchmaker (whom I went on to work for). I didn’t realise it was a career until that chance encounter and never looked back!
What is your favourite thing about being a matchmaker?
One of my favourite aspects of matchmaking is witnessing the transformation in my clients. Many come to us feeling disheartened, skeptical, or simply exhausted by the modern dating world. But over time, as we work together, I see them begin to open up to potential partners, and to themselves. Their confidence grows, their mindset shifts, and they start to see what they truly deserve in a relationship. Watching someone go from guarded and unsure to glowing with excitement after a meaningful connection is made is a great feeling. It’s not just about finding love; it’s about helping people rediscover their worth and joy along the way.
What is your favourite match story?
When people ask me about my favourite match, it’s less about one specific couple and more about a recurring moment I cherish. Essentially helping two people realise that the other is genuinely interested. There’s something incredibly special about guiding someone to see that the connection they’re feeling is mutual. That moment of clarity brings a sense of security and excitement, where things shift from uncertainty to the real possibility of something meaningful. Being part of that turning point, where both people start to believe, this could really go somewhere. That’s what I love most.
So for example, S had two dates with P, she was interested in P but worried he wasn’t interested because he hadn’t made a move and there next date was in the day. Speaking to P, being matched with such a beautiful and successful woman, he was unsure about making a move and didn’t know it would be welcomed. Being able to speak to them both in a subtle and confidential manner meant that P made the move and they have now been married for more than 9 years. There are so many occasions that are missed without a helping hand, some reasoning or explanation where dating it left before it can reach its full potential.
What is a common misconception about matchmaking?
Two things…
1. That it’s a little desperate!?! It’s one of the biggest decisions of your life and people put so little effort into this decision compared to all other aspects of their life. To outsource it when you’re time poor and really invested in finding someone is such a great decision that should enhance your life in all areas.
2. One of the biggest misconceptions about matchmaking is that it’s just about pairing two people based on surface-level traits — like a more personal version of a dating app. In reality, professional matchmaking is far more nuanced. It involves deep understanding, emotional intelligence, and often coaching on both sides. A match isn’t just about compatibility on paper; it’s about timing, mindset, values, and helping people be ready and open for a relationship. People often think we just set two people up and step back — but a lot of the real work happens in the space between introductions: navigating doubts, encouraging patience, and helping each person see the potential in front of them.
What’s changed the most in the dating sphere since you’ve been matchmaking?
We’re finally embracing our own timelines and expanding the definition of what relationships can look like. There’s more acceptance around when, how, and with whom you fall in love. The pressure to “tick boxes” by a certain age is fading, and individuality is being celebrated like never before. Love today is more inclusive, diverse, and personal and that’s a beautiful shift.
Have you met you own true match?
Yes, I met my true match when I was 35. Before that, I’d never had a long-term relationship, not because I didn’t want one, but because I simply hadn’t met the right person. And then I did. We’ve been married since 2018 and now have two wonderful daughters. What makes our relationship so special is how mutual it feels. We talk about everything, all the time, to make sure we’re aligned and connected. It’s honest, supportive, and deeply fulfilling. I feel incredibly lucky, and it’s a constant reminder of what I help others find.
If Lydia’s approach resonates with you and you’d like to explore working together — or if you’re curious to learn more about our bespoke matchmaking process — we’d love to hear from you. Get in touch with our London team today to start your journey.
